We stand behind
the decisions

that shape
companies

Partnering with CEOs and boards to turn strategy into decisive action.

Paulius Arštikys - Managing partner, strategy expert Paulius Arštikys - Managing partner, strategy expert

“The secret of change is to focus all of your energy not on fighting the old, but on building the new” -Socrates

Paulius Arštikys

Managing partner, strategy expert

About us

About us

With extensive experience at the CEO and board level, we support leadership teams in shaping strategy, strengthening governance, and driving disciplined execution to deliver measurable and sustainable results.

60+

Combined years of experience – not in theory, but in the field.

4+

Disciplines that cover the full picture: strategy, marketing, hospitality, and culture.

120+

Organizations served across 25 countries and counting.

Strategic advisory plans

Choose the package that best fits your organization’s current strategic needs. Explore the options below.

FOUNDATION

FROM €3,000 (incl. VAT)

Best for: startups, small & growing companies, leadership teams lacking focus

1. COMPANY STRATEGY

  • Clarification of business direction (vision, mission, strategic objective)
  • 12-month strategic action plan
  • Annual company task planning and implementation of a KPI system

GROWTH

FROM €5,500 (incl. VAT)

Best for: scaling companies, established SMEs, leadership teams ready to grow

1. COMPANY STRATEGY

  • Clarification of business direction (vision, mission, strategic objective)
  • Development of the value proposition
  • 12-month strategic action plan
  • Annual company task planning and implementation of a KPI system

2. MARKETING STRATEGY

  • Brand profile and key attributes
  • Brand positioning and strategic direction
  • Brand tone of voice and core values
  • Brand associations and affinity mapping
  • Brand orientation pyramid
  • Brand mission and vision
  • Marketing messages and taglines (2)
  • Brand archetype
  • Summary of key strengths and weaknesses (SWOT analysis
  • Unique value proposition (USP)
  • Multi-channel content guidelines
  • Communication strategy themes and content direction
  • KPI framework and budget/resource allocation recommendations
TOP

TRANSFORMATION

FROM €7,000 (incl. VAT)

Best for: mid-size & enterprise companies, change or transformation phases

1. COMPANY STRATEGY

  • Clarification of business direction (vision, mission, strategic objective)
  • Development of the value proposition
  • 12-month strategic action plan
  • Annual company task planning and implementation of a KPI system

2. MARKETING STRATEGY

  • Brand profile and key attributes
  • Brand positioning and strategic direction
  • Brand tone of voice and core values
  • Brand associations and affinity mapping
  • Brand orientation pyramid
  • Brand mission and vision
  • Marketing messages and taglines (2)
  • Brand archetype
  • Summary of key strengths and weaknesses (SWOT analysis
  • Unique value proposition (USP)
  • Multi-channel content guidelines
  • Communication strategy themes and content direction
  • KPI framework and budget/resource allocation recommendations

3. CULTURE CANVAS MAP

  • Diagnosis of the current organizational culture
  • Identification of core values and actual behavioral patterns
  • Development of the desired culture model
  • Culture integration plan (processes, communication, rituals)

Our team

Each of us brings different strengths – strategy, marketing, culture, execution – but we work as one. Our goal is to deliver clarity where there is confusion and structure where there is chaos.

Reviews

We value the trust of the leaders and boards we work with and appreciate their willingness to share their experience of our collaboration.

Almantas Čebanauskas

CEO

Paulius Arstikys led a strategic session for “EIKA Construction” in a highly professional and structured manner, using clear practical examples. We especially appreciated the X-MATRIX model he applied – it helped connect strategic goals with specific actions and responsibilities. I recommend him to organizations seeking clearer direction and sustainable strategy execution.

Justinas Pašys

Founder and CEO

Paulius works in a structured and responsible manner. I can recommend him.

Andžej Rynkevič

CEO & Co‑Founder

Paulius has been consulting our company, Baltic Assist, for three consecutive years. With his support, we implemented the X-MATRIX tool, which enabled us to successfully develop a long-term strategy. I recommend him.

Jokūbas Rėklys

COO

Paulius Arštikys helped Expertmedia develop a long-term strategy that we have been successfully implementing for two years now, and we are seeing strong results. Paulius works in a very structured and professional way and is focused on practical implementation. I recommend him to organizations looking for clear direction and sustainable growth.

Let’s schedule a
meeting and discuss
all the questions
you have.